A mystery centered around the construction of the Great Wall of China. Directed by Yimou Zhang and starring Matt Damon, Pedro Pascal, Willem Dafoe and Tian Jing.
In an unbelievable story of perseverance, free climber Tommy Caldwell and climbing partner Kevin Jorgeson attempt to scale the impossible 3000ft Dawn Wall of El Capitan. Watch the movie trailer for The Great Wall (2017). With John Branch, Tommy Caldwell, Kevin Jorgeson. Here are the 10 most iconic movie posters of all time. The Dawn Wall: Directed by Josh Lowell, Peter Mortimer. The Great Wall is a 2017 film starring Matt Damon, Tian Jing, Pedro Pascal, Willem Dafoe and Andy Lau, directed by Yimou Zhang, written by Carlo Bernard, Doug Miro and Tony Gilroy and produced by Jon Jashni, Peter Loehr, Charles Roven and Thomas Tull. While we wait eagerly for the format’s renaissance, we can sustain ourselves with Hollywood’s greatest movie poster achievements of the past, those that have become as ingrained in the zeitgeist as any other work of art. So what happened? How did movie posters lose their way? As Michael Barnett, print editor of Marketing Week puts it, “Most of the time, marketers will choose the low-risk option, which is to pick the one that market research tells you will appeal to the people most likely to watch your film.” As anybody who complains about the endless Hollywood onslaught of reboots and sequels or the rise in Chinese product placement will tell you, mainline Hollywood seems to have prioritized the need to make money over creativity and originality, leaving the craft of movie poster creation behind. While some modern poster companies like Mondo and movie distributors like A24 dedicate the necessary time and imagination to creating a unique poster, the vast majority of movie marketing consultants today just lazily slap together pictures of the stars in Photoshop, color it teal and orange, and call it a day. But you wouldn’t know that from a stroll down the hallways of your local multiplex.
By Joe Raab, Social Media Editor March 10, 2017.
The movie poster has come a long way from its humble, hand-drawn beginnings in the days of silent film, evolving into a veritable art form during the golden age of cinema and the early blockbuster era. A movie poster of The Great Wall is seen on a CHS students screen. It’s responsible for encapsulating the tone, story, and visual style of a film in one large image-and in doing so, it can become just as iconic and influential as the movie it’s advertising. If a picture is worth a thousand words, a movie poster is worth a thousand pictures. Starring global superstar Matt Damon and directed by one of the most breathtaking visual stylists of our time, Zhang Yimou (Hero, House of Flying Daggers), The Great Wall tells the story of an elite force making a valiant stand for.